If you’ve ever received an ad reminding
What is Dynamic Creative? You most likely encounter dynamic creative every day. If you’ve ever received an ad reminding you […]
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Accelerator, a solution designed
Acxiom recently launched Compliance Accelerator, a solution designed to help marketers break down roadblocks on the path to personalization at
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Citi and Prudential Financial will headline its
CONWAY, Ark., March 19, 2025—Acxiom®, the connected data and technology foundation for the world’s leading brands and agencies, today b2b
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Nielsen, a global leader in audience measurement
NEW YORK – March 27, 2025 – Nielsen, a global leader in audience measurement, data and analytics, has announce a new
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Experience Agent Orchestrator ecosystem
Adobe has named Acxiom as a strategic partner in the Adobe Experience Agent Orchestrator ecosystem. This collaboration empowers brands to
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We surveyed 200 decision-makers
The state of brand martech expertise We surveyed 200 decision-makers from the U.S. and U.K. who have responsibility for martech
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AI’s role in democratizing creativity
AI as the “Golden Age of Design” Adobe CEO Shantanu Narayen emphasized AI’s role in democratizing creativity, enabling everyone to
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Almost three-quarters (72%) of businesses say
Customer service with an AI smile? One of the greatest areas of AI promise that businesses report is customer service.
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Altman, president of VETS Indexes
“Acxiom has demonstrated outstanding support for veterans and the military-connected community, earning the 3 Star Employer Award as a result,”
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It won’t surprise you to know
Is inclusivity just for the young? It won’t surprise you to know that the desire for inclusivity is especially strong
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Loyalty programs help brands achieve
Brands are keen to make loyalty initiatives work Loyalty programs help brands achieve a variety of goals. According to the survey,
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WhatsApp Multi-User: Solutions for Work Teams
If you work in customer service or sales, you’ve probably encountered a big question. How do you get multiple people