Creating a relevant section exclusively for the B2B segment

As is known, the website of a manufacturing Creating a relevant section  company. A  should attract not only the end consumer. A  if the sale is made to him, but also . A wholesale customers, new dealers and partners.

This means that the platform should have. A  specialized sections with up-to-date information. After all, if they are present, the conversion rate of a site visitor to a . A potential wholesaler or partner increases.

In particular, you can create sections for . A developers, installers, designers, dealers, distributors, ceiling organizations if you produce lighting equipment, and so on:

Using additional promotion channels

B2B audiences, as a rule, do not leave a request audit directors auditors email lists for products in one click. This is a given that must be kept in mind.

For successful promotion, when developing a strategy and implementing it, it is imperative to think through a scheme for converting site visitors into potential customers: possible ways of obtaining their contacts and subsequent warming up.

Using additional promotion channels japan electronics show 2025: asia’s leading electronics technology event opens in tokyo on january 22 increases the likelihood that a potential B2B client will leave a request.

We recommend paying attention to:

• email newsletters. With an eye on providing useful content, not spam;
• retargeting and contextual advertising;
• promotion in Telegram channels. Including with TG AdsBy the way, a recent study by Ashmanov and Partners on what kind of advertising irritates users showed that it is advertising in Telegram channels that users are most tolerant of (only 35% of respondents are annoyed by it, compared to 69% by advertising inserts while watching videos).The result is logical: advertising in TG, regardless of how you promote, with Ads or seeding, is published in a native format in near-thematic groups. That is, when reading posts in a group about construction, you will only see ads on related topics, and not, say, ads for weight loss courses.
  

  Useful material

  Promotion in Telegram: 4 life hacks for an easy launch

• synergy of these or other advertising tools.

But in any case, it is worth focusing on the vietnam data interests of your target audience and providing them with content in accordance with them in order to attract and warm them up, rather than irritate and repel them.

They won’t help, but will harm: a pool of steps that we do not recommend taking

Experience suggests that in addition to the list of solutions that simplify SEO promotion for manufacturers, there are actions that can only make things worse, and it is better not to take them.

First of all, there is no need to artificially increase the product matrix with the help of products of other brands or non-existent products, including uploading a feed of them to the webmaster.

Such a step can be harmful: a client who comes for a product that is not actually available will not only swear off working with you again, but will also most likely tell about this experience online, which will negatively affect your reputation.

Also, you shouldn’t create filter pages for collections that will ultimately only contain 1-2 products .

How and what kind of filter pages can be created so that they bring profit and not disappointment, you can learn from this case .

Spoiler : one of our Clients earned 50 million rubles in a year from crossed SEO filters, with an average check of 25 thousand rubles.