Imagine a customer is about to check out, but can’t find the delivery option they want: what do they do? Chances are they’ll abandon their cart. Bottom line: checkout is the first touchpoint you need to optimize in your shipping process .
Unfortunately, most e-commerce platforms don’t offer enough flexibility when it comes to shipping methods. Depending on your business needs, you can opt for one of the following options:
- Use the checkout system integrated into your e-commerce platform (such as Shopify , WooCommerce or Adobe Commerce ), making sure it offers multiple delivery options.
- Enhance the experience with specialized , touchpoint-focused tools like Ecwid and TikTok Shop for social commerce, OpenCart for personalized checkout, and Sendcloud Checkout . The latter is an enhanced solution that offers greater flexibility and easily integrates into your systems to deliver a tailored checkout experience.
A well-designed checkout should:
Offer multiple delivery options
(home delivery, parcel relay, delivery to a locker, etc.)
Connect online and physical telegram data stores (for hybrid businesses using platforms such as Lightspeed or CCV Shop ).
Work on multiple marketplaces (for multi-channel sellers using tools such as Mirakl ).
Tip for your Connected Shipping strategy : Even if your checkout system offers flexible delivery options, it must be synchronized with your shipping platform. Otherwise, you risk making promises you can’t keep.
2. Shipping and Carrier Management: The Key to Fast and Reliable Delivery
If you only use one carrier, you risk seeing the tools you need to implement your connected shipping strategy your business stagnate. as the saying goes, the more the merrier! A multi-carrier strategy will allow you to be more flexible, more profitable, and more reliable.
Want to stay competitive? Then your platform must meet the following requirements:
Support for multiple carriers : This allows you to compare carrier rates, delivery times, and performance.
Automated carrier selection : This allows you to easily choose the most suitable carriers based on order details and package destination.
Use of AI-powered shipping intelligence
Analyzing carrier costs, transit times, and whatsapp database brazil reliability can help you make the right decisions.
Tip for your Connected Shipping strategy : Carrier selection starts at checkout and should be automatically selected by your system based on speed, cost, and customer delivery preferences. With multi-carrier platforms like Sendcloud and tools like Shipping Intelligence , you can focus on this cost optimization from the start.