Be authentic: Less polished videos often feel more authentic and are subconsciously liked more by viewers.
Build a relationship: Provide value before asking for anything from your viewers. This helps to develop a loyal fan base .
This is a good example of a video that has all three of the above qualities:The role of
Many production companies don’t take this style into account. If you want to get your viewers to your videos via direct links or websites, that’s fine. But for organic growth, it’s important to create content that fits the YouTube style. Then the YouTube algorithm will understand where to place your videos, so they’ll reach the right audience and spread like wildfire.
How often should you post videos?
It is often recommended to upload three times a week to generate a large reach. However, this is not feasible for everyone. Consistency is more important than frequency. If you can only post once a month, choose a fixed day and time, for example every first Monday of the month at 8:00. Also mention this on your channel and in your videos. This way you make an appointment with your viewers and they know when they can expect new content.
Also read: 10 useful apps & AI tools for your videos
I often see companies posting videos irregularly or suddenly uploading ten videos in one day after months of silence. It is not surprising that this does not attract many viewers. A fixed schedule provides structure for yourself and your audience. In addition, you can schedule videos in advance on YouTube.
The title and thumbnail are crucial to the success of your video. It is the first thing viewers see. Since they will be presented with other videos besides your video, your title and thumbnail should stand out. However, avoid misleading titles or images. YouTube will quickly detect this and may cause your video to be recommended less often.