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A Waste of Money or a Profitable Investment?

“Quick start, easy sales, decent revenue in just N days…” — the authors of . A numerous courses on working on marketplaces lure listeners. A  with promises A Waste of Money  like these.

Whether it is worth believing them and spending. A money on training, we figure out together with Olga Bogdanova, head of the marketplace unit Completo .

“Only the lazy don’t sell on marketplaces”

We are in an information field that. A  literally payroll directors email lists presses. A  us with the need to register. A and sell on marketplaces, because “everyone makes money there.”

Of course, the marketplaces themselves have put in a lot of effort and invest a lot of money to grow their own popularity, but 3-4 years ago, many enterprising people appeare who launch a business training sales on marketplaces.

And, unfortunately, such courses cannot always really make life easier for sellers.

To avoid being scamme and wasting your time and money, remember 4 simple facts:

  1. there are few truly successful sellers;
  2. marketplaces are interest in the development of sellers and often provide everyone with enough ready-made training materials;
  3. Courses are generally divid into:
  • those whose target audience is beginners who are waiting for step-by-step instructions on how to “earn millions on sales on marketplaces”, often do not want to think, analyze, take responsibility for their business and its success. As a rule, as part of such training, they are resold the basic information that the marketplace provide
  • creat by sellers with impressive revenues, where they share their practical developments obtaine as a result of testing various tools, successful hypotheses, for the verification of which they spent their own time and money;
  1. knowledge in such a dynamic field becomes outdat very quickly.

They will help to soberly assess the situation and proposals from those who have achieve “successful success”. Let’s talk about these facts in more detail.

Useful insert:
How to promote on Wildberries taking into account auto-advertising

There are few truly successful sellers

This statement is confirme by statistics .

The fact is that now sellers working on any analysis of hong kong’s housing crisis: evolution and solutions marketplace can be divide into three categories:

  1. Manufacturers, brand owners (trademarks) or exclusive importers of foreign brands to the territory of the Russian Federation, who sell and promote their products in specific product categories.For example, a Russian furniture vietnam data manufacturer, who is also a brand owner, selling its products on marketplaces and promoting the same brand. Or an exclusive distributor of foreign goods, working with an extensive offline dealer network, who decide to enter marketplaces to increase coverage and sales growth. At the same time, the demand for its products has already been forme, and the brand is widely known.
  2. A fairly large group of entrepreneurs who are still convinc that you can find a product, start selling it, for example, on Wildberries and very quickly come out on top. Basically, these are those who once believ the advertising of various courses and the call “only the lazy do not earn on marketplaces now.”
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