It’s hard to beat text message marketing campaigns for timely updates you know your audience will see. Americans are constantly checking their phones — about 344 times a day. According to reviews.Org. And mckinsey reports sms messages have the highest read rates out of any commercial messaging channel. With an open rate of 42%. This combination makes sms text messages the ideal channel for time-sensitive event communication.
You can use sms messages to hype event lineups
You can use sms messages to hype event lineups. Send ticket qr codes. Provide attendees with session time updates. Or even provide interactive europe email list content during the event.For example. Event attendees may opt in to receive messages. So they can be the first to hear who the headlining speaker is or receive a mobile ticket. And then. Once they have opt in. You can notify them of important information via sms throughout the conference. Such as which conference space their sessions are in.Example of an sms message promoting an event.
According to simpletexting
According to simpletexting. 50% of consumers said they would be more likely to opt in to sms messages from a business if they knew they would receive time-sensitive promotions. Through audience segmentation and marketing automation. Marketing teams can personalize the promotions to each Cnleads consumer. Increasing the value and connection to the brand.Sms marketing for special offers could be as simple as promoting flash sales or as specific as sending a discount code to a customer on their birthday. The key to maintaining the value for the consumer is to use it only for timely or personaliz offers. Rather than constantly bombarding them with texts.Example of an sms message promoting a special offer.