Already in July, the current version of Google Analytics will stop processing data and will be forgotten. Migration to GA4 is therefore inevitable.
If you are afraid of change, please read our entry. We answer the most important and frequently asked questions about updating the tool from Google. Check!
Google Analytics 4 (GA4) is a free analytical tool that collects data from websites and mobile applications. On July 1, 2023, it will replace the current, well-known version, Universal Analytics (UA).
What is GA4 and when will it replace the current version
According to Google, GA4 is a completely new approach to data collection and processing. Its introduction is primarily a response to the changing behavior and needs of Internet users.
In the past, users only used a desktop or laptop computer. Today, many other devices Whatsapp Number List appear in the purchasing process. Unfortunately, UA is not able to combine the activity of one user on several devices, which makes the analysis of his path ineffective. GA4, however, copes with this task perfectly.
Does everyone need to move to Google Analytics 4?
Currently, both the old and new versions of the service are available.
Does everyone need to move to Google Analytics
From July, Universal Analytics will stop processing data and you will no longer be able to use it.
For this reason, Google announced the transition to GA4 in 2022.
Thanks to this, specialists and website owners have time to CN Leads familiarize themselves with the tool and migrate data. Transferring is inevitable for everyone. So it’s worth doing it as soon as possible.
Lastly, keep in mind that seasons vary depending on the hemisphere, so in Australia you’ll be looking for a swimsuit, while in the US you’ll be looking for gloves and a scarf.
Identifying important dates and tailoring your content and keywords to your target audience is one of the most basic SEO practices, so don’t miss this opportunity to increase your brand visibility.