Google has introduc a mobile-first index. This means it rewards websit that have mobile-friendly pag. You risk seeing your site’s ranking drop in the SERPs if you don’t adopt this new way of building sit. Rearch relevant keywords to create content be penalized about overseas data them Google and other search engin rely on keywords to understand each web page in context. You don’t want to stuff keywords throughout your content. . A but you should include keywords throughout your text. Let’s say you run an online store that sells tennis equipment. You’ve decid to write an article about tennis drills beginners can do to improve their game.
You’ll ne a primary keyword
A which should be includ about every to words. Then you’ll have secondary keywords. A also call semantic keywords. A which will help Google better understand what you’re writing. Choose two or three. You can also use tertiary keywords. A be penalized which are usually brand-relat. For our tennis example. A your keyword structure might look like in this part i will tell you about it this Optimize existing content to boost SEO lead generation Competitive analysis is always helpful when it com to SEO lead generation. If your competitors are doing a poor job. A you can outrank them in the SERPs. After choosing a keyword. A run a Google search and open the top search rults.
Evaluate them in terms of content and SEO
What could they have improv? What SEO attribut is the content missing? Identify gaps that you can fill to create better content on those topics. A which has high potential to rank on SERP. Use your target keyword in your URL to generate more organic leads Your page’s URL is one of the first signals Google detects when evaluating be penalized content. If your URL contains your primary keyword. A it’s more likely to rank. If you visit the Hello Bar blog. A you can click on any post to see its URL structure.
I recently publish a post with the focus keyword
Social Mia Strategy .” Check out the URL This helps fax database Google know what the content is about and who it might be useful to. Use your target keyword in your content page title for better SEO lead generation You should also incorporate your main keyword into the title or heading of your content. We’ll use the same Hello Bar example as above You’ll notice that the keyword “social mia strategy” has been plac at the beginning of the title. This is deliberate. You want your keyword to appear as early in the title as possible.