It may be worthwhile to note that ar and vr trends are expect to continue growing in the 2023 – 2024 years and accelerate over the 2023 – 2027 period. Giving retailers the chance to enhance online shopping experiences in an exciting way that may bring in a fresh. Young audience. As the money-making power of the internet radically changes the world economy. The economy of virtual goods generates more than a modest portion of overall global gaming revenue. With the gaming industry expect to maintain its recent growth. Possibly becoming worth more than $321 billion by 2026. The market seems to be dripping with opportunities for brands to generate more direct sales. Inde. In a vr world with billions of users.
These goods aren’t simply gaming products
They are the same products brands are marketing. Trying to drive revenue with. In real life. While the rise of cryptocurrency continues to find a place in the global economy for the long term. The world of vr is already seeing innovation and development from leading brands. In both virtual-to-physical and physical-to-virtual transactions. How brands are asia email list driving revenue in virtual realityBy creating virtual experiences for shoppers such as product trials and tutorials as well as virtual store experiences like in-store navigation apps and games for shoppers. Brands are both enhancing their image and yielding an impressive roi.
Notable examples of brands driving revenue
Come from companies like estée lauder. Mac. Gucci. And dior. To name only a few. These brands. And others. Allegly creat ar “try-on” advertisements that successfully generat direct sales. These “try-on” ads allow app users to use their smartphone My Blog cameras to superimpose 3d digital replicas of products onto their bodies. According to the coin republic. “dior’s digital sneakers had 2.3 million views and a sixfold return on advertising investment.”
