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NFTs and Strategic Marketing in Brazil: Discover the main success stories currently

NFTs are mainly used to represent digital properties, such as online games, art, and music. In Brazil, some companies have already realized the potential of this market and are investing in it as a form of strategicmarketing .

The entry of NFTs into the Brazilian market binance database been gradual, but it is already possible to see the potential of this technology for companies that are willing to innovate.

In this article, we will present the main success stories in our country, and how the trend can become a new way of making payments and increasing the value of your brand.

How NFTs entered the Brazilian market

Amid the coronavirus pandemic, many companies have had to reinvent themselves to survive. The Brazilian market was no different, and with that, new opportunities emerged. It was in this scenario that NFTs gained traction in the country.

Despite these challenges, the outlook set up event reminders the Brazilian NFT market is extremely promising. With a clear regulatory framework and more investment in large-scale projects, Brazil can become a global leader in the adoption of the technology.

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Gilberto Gil and the new album with NFT art

Gilberto Gil, one of the biggest names in Brazilian popular music, has just launched a collection of NFTs to celebrate his 80th birthday. Fans will be able to purchase these NFTs to keep as part of Gilberto Gil’s musical history or trade them on the open market.

The “Gil Futurível” collection brings together tracks from the singer’s 1969 year, where the token’s artwork was created from a scan of the singer’s body.

50 NFTs will be made available for sale twd directory the Kusama (KSM) blockchain at the NFT.Rio event . Another 150 free of charge to customers of one of the event’s sponsors.

This is the first time a Brazilian artist has launched his own NFT collection, which makes Gilberto Gil a pioneer in this field.

MetaBar – The first Brazilian bar in the metaverse

MetaBar is the first Brazilian bar in the metaverse, and is located in São Paulo. The bar offers its customers a unique experience, with a virtual environment that simulates the real world.

In addition to drinks and food, the venue also offers live music. Customers can interact and use virtual reality glasses in immersive games at their table, exploring what the metaverse technology has to offer.

The bar also offers several payment methods using cryptocurrencies , including: NTFs, Bitcoin, DogeCoin, Ethereum and BNB.

Reserva: clothing brand launches collection in the metaverse

The famous Brazilian clothing brand Reserva recently launched the X collection, focused exclusively on the digital financial market audience. The project features 12 pieces of art divided into three categories, including several. Benefits and exclusivity for those who purchase the NFT.

Owners of this collection will be able to enjoy up to 486 tokens added together according to the categories acquired. The second drop promises to bring even higher and more advantageous values ​​for those looking to invest in this modality.

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