In all phases of their work in the company, but from a Recruiting perspective it must also intervene on the candidate experience . What the candidate observes and experiences, from the moment he approaches a company offering work to when he is hir, is one of the main levers that increases the appeal of a job. Download the free guide now! “Employer Branding to grow your company: Discover 7 fundamental points” Today, salary is no longer the main factor evaluat by people looking for work, but tangible and intangible elements that make the job desirable have become fundamental.
It is important for the candidate experience and for
Recruiting that the advantages of the working environment and the benefits grant to employees are adequately communicat , so as to country email list become magnets for the talents who would like to be includ in the company workforce. Where and how to apply Employer Branding to help Recruiting To help HR managers in the complex search for professional figures suit to company nes, an Employer Branding strategy must be creat that acts on: Company website – “Work with us” section Corporate socials Job posting platforms Selection and interview process New hire onboarding phase employer branding recruiting Company website – “Work with us” section A carefully detail “Work with us” section on the company website or even a well-develop career site is the basis on which to build an excellent candidate experience. is activity.
This type of web page must contain informative
Content that shows the real benefits offer by the employer. Through texts, images and videos, it is necessary to communicate the values, the mission, the career possibilities and the employee experience to potential candidates. CN Leads A tone of voice must be us that is consistent with the company style and the type of content must be chosen bas on the objectives and the target you want to conquer. Corporate socials Social mia are also excellent tools for building relationships with potential candidates and also for posting job offers . The most suitable platform for these purposes is LinkIn, but other social networks can also be us for Employer Branding activities.